?ㄥ箍????浜?娆″??涓?????锛?绮?涓???浜哄??浣?濮?缁??????IP???藉??????瑕?寮?????褰?????ｄ?澶??????辩??????瑙??茶蛋?哄??硅?瀹?????ユ??讹?涓????充??扮????绱?纰版???讹?寰?寰??借???????轰护浜烘???圭?????????便??浠?澶╋???浠?????︿?涓??ㄣ????绁????╁?绀剧兢涓??璧峰箍娉?璁ㄨ?锛????冲??互璇存??????娲?澶у?????涓婚???????????绁?瀛?琚??涓?浜虹?琛???浠ｅ?ㄧ?诲?朵?????
杩???浼艰??璇?涓?缁???璁炬?筹?瀹???瑙﹀??浜???浜哄??浣?????涓??稿?缁村害锛?瑙??插??宸???榄??????ф????灞??????芥?э?浠ュ??绮?涓???????瀹ｆ?涓??遍福??
璁╂??浠??ュ?瑙?涓?涓?杩?涓?富棰????稿?瑕?绱?锛?涓?涓????楂??ㄤ???绁?绉?????????绋诲???楦ｇ?澶хぞ?????颁汉绁?宸?コ锛?浼??????烘?э????х???风?靛?????浠ｇ????锛?璞″???绁???涓??烘?х????韬?????????绁?瀛?锛??︿?涓?????????绁???涓???涓???澶????锛?????琚??╁?瑙?涓衡??灏?????????绱????ユ?????浣?绛????╋??ユ??绠?????缁村?????硅?瑷?浣?绯荤??涓?涓?浜恒??
灏?杩?涓や釜?ㄧ??????颁????烘?т??冲?璨?涓??藉??ㄥ法澶ч缚娌???瑙??茶??绯诲?ㄤ?璧凤??舵??韩灏辫?村????宸ㄥぇ?????у?????杩?绉???涓????界??缁?????锛?姝ｆ????浜哄??浣?涓????芥???璇昏????瑙?浼?濂藉?蹇????宠薄????婧?娉???
????绁?瀛?锛?杩?浣??ユ??????琛?缁???绁???锛?浠ュ?剁?╀?涓???????搴︺??娣变?????????瀹???浠ュ??瀵光????瓒ｇ????ョ?????????х?????诲????濂瑰父甯葛???浠ヤ?绉?????涓?浜???濮挎???虹?帮?瀵瑰?￠?寸??????绾???浼间?涓????ㄦ??锛??村?????韩???????т?瑙?瀵???涔?瓒ｃ????涓?涓?浜猴??界?惰??荤?诲?杈?涓虹???锛?浣?瀹?浠??骞堕??瀹??ㄦ病????浜烘?р??????杩广??
?ㄦ??浜???浜轰???涓??涓?涓?浜鸿?璧?浜?浜??村??????ㄦ?哄??????锛?瀹?浠????芥?ユ???ㄨ?界????????瀵硅???剁??宕???锛????冲???绉???绁??ｂ??浜??╃???ф????褰????????绁?瀛?杩??蜂?浣?绁???锛?浠ヤ?绉?????瀵诲父???瑰?涓?涓?涓?浜轰骇????绯伙?骞朵???互??绻?琛???浠ｂ??杩??蜂?绉????跺??濮???绉?瀵??????藉欢缁??瑰?涓烘?稿?锛?杩??朵腑????宸?????棰?瑕??у???宠???ャ??
浠???浣??ㄦ?轰?????锛?杩?绫讳富棰????虹?帮?棣???????㈡??璁惧?????瑙ｆ????涓?????濉?????绮?涓?浠??ㄧ????浜?????绁???瀹?澶х??涓???瑙???瑙??茶?瀹???锛?寮?濮?灏????璇?璺冲?吼??″??圭???℃?℃?妗?锛??㈢储瑙??蹭滑?ㄢ??濡???????澧?涓??????芥?с??杩?绉???瑙ｆ????骞堕???????浣????﹀?锛??????绉??存繁灞?娆＄?????卞??浜??ㄢ????????濡?姝や?瑙ｄ?锛?浠ヨ?充?????互?宠薄浣?瀹??ㄤ??????借???
????绻?琛???浠ｂ??杩?涓?琛?涓猴??ㄤ汉绫昏?瑙?涓????琛???浠ｏ?浣??ㄧ???涓?浣?绛????╀??达??????借?璧?浜??村?疯薄寰???涔????插?灞??㈢??瑙ｈ???瀹????借薄寰??????界??椤藉己涓?澶??凤?绁???????澶?????锛??????借???濂??瑰?????
杩?绉?涓婚?????浣?寰?寰????涓?缇や????ㄢ??姊?????????浣??般???ㄣ????绁?????绀剧兢涓???充?瑙??蹭??村??绉???CP??锛???瀵癸???璁ㄨ?锛?浠ュ??瀵规父??璁惧???浜?娆¤В璇伙????ュ父浜ゆ?????瑕?缁????ㄥ????????????绁?瀛?涓?涓?涓?浜衡??????ョ???锛???璁稿氨婧?浜?涓?娆″?剁?剁???╃???涓?涓??╁???绐???濂??筹???????浜?娓告???????烘???渚?濡?锛?????绁?瀛??ㄦ????涓????介??瑕?涓?涓?涓?浜轰氦??锛???濂瑰己澶х?????????朵?浼?浠ヤ?绉??????尖?????瑰?褰卞???ㄥ?寸???锛?寮????????炽??
杩?绉???姊?????褰㈡??锛???瑕?绀剧兢???卞????涓???浜?娆′??????娓?婕?????涓?绉?澶ю??稿??藉??т?瀹ｇ?????????ф??????
瀵逛????ㄧ?诲?朵???杩?涓??蜂?褰㈠???瑷?锛?灏???????绁?瀛?琚??涓?浜虹?琛???浠ｂ????涓婚?瑙?瑙???锛??存?????浣????宠薄????琛ㄧ?板????宸ㄥぇ??楠????ㄧ?荤??浼??垮?ㄤ??跺?ㄦ?????婚?€?????ㄧ???虫??浠ュ????缁???娓叉????濡?????浣????藉?绐??村昂???搴﹀??棰????????讹?灏??跺?朵???涓??ㄥ?ㄧ?伙??ｄ?濡?浣?骞宠 ????濂???涓????烘????锛?濡?浣?灏?????????モ???р????绱?杞???涓烘?村?疯薄寰???涔????????藉欢缁???????绁?杩光??锛?灏????抽????
杩???瑕???浣????峰?楂?瓒?????浜???宸у???婚?㈣〃?拌?藉??锛??藉?椹鹃┉杩?绉????锋?????х??棰?????渚?濡?锛???互??杩???????绗?瑙︺??璞″??х???婚?㈣?瑷?锛?????渚ч??浜?姘??寸???ラ??锛??ユ??绀鸿?????寸?藉?拌〃?扳??绻?琛?????杩?绋???????绁?瀛???绁??с??涓?涓?浜虹????濮????藉??锛?浠ュ??涓よ??缁????????戒骇???????扮???解????褰㈡??锛??戒负?ㄧ?荤??瑙?瑙?璁捐???渚?浜?涓板????宠薄绌洪?淬??
褰??讹???浠??椤昏?璇??帮?杩?绉?涓婚?????浣?锛???韩灏卞甫??涓?瀹???浜?璁??с??瀹?瑙﹀??浜????﹁竟?★????????斥??绂?蹇?????杈圭??锛????戒?寮?璧烽?ㄥ???╁?????ヤ???????????姝ｆ???绉?杈圭????妯＄?涓??㈢储锛???浣垮???浜哄??浣???婊′????藉????瀹?杩?娇??浠?????锛?浠?涔????烘???浠?涔???昂搴︼?浠?涔????涓???浣??????辫竟????
褰?涓?涓?P??褰卞????瓒冲?澶ю??革??剁?涓?缇や?涔?瓒冲?搴?澶у??娲昏??讹??讳??虹?板??绉????风??村父瑙???瑙ｈ?????浣?锛???杩?锛??版?版??P??娲烩??璧锋?ョ????瑕???蹇?涔?涓???
缁х画娣卞?ユ?㈣???????绁?瀛?琚??涓?浜虹?琛???浠ｅ?ㄧ?诲?朵???杩?涓?涓婚?锛???浠???瑕??虫敞?惰?????存繁灞????烘??环?笺??????????浠ュ??瀵圭?涓???????????褰卞????褰?杩?涓?璁炬?充??????瀛?璧板???ㄧ?伙?瀹?涓?浠?浠????????瑙?瑙????帮??存?????浜???????琛ㄨ揪???烘????肩??涓?娆″ぇ??灏?璇???
浠??烘??〃?板??㈡?ョ??锛?濡?浣?灏???绻?琛???杩?涓???甯稿甫??寮虹???????插僵??姒?蹇碉?杞???涓哄?锋???烘??????????瑙?瑙?璇??锛????ㄧ?诲?朵????抽??????浣?????互???╁?绉?琛?????版??娉?锛?
璞″?涓讳?涓????伙??ㄧ?诲??互涓??存?ユ??缁???绻?琛?????杩?绋?锛???????杩?澶ч????璞″??х?婚?㈡?ユ??绀恒??渚?濡?锛???互?ㄥ??婊＄???藉????妞??╃???裤????绱???????锛?濡??风?典?娉ュ??锛???????濂??圭?????剁?拌薄?ユ??荤?涓??★???浣?绛????╋?????ョ?????瀛??茬????ユ?扮???姐??????绁?瀛???????琛???锛?浠ュ??涓?涓?浜虹????濮????藉??锛???互琚??疯薄??涓烘??ㄧ????褰便??濂?寮????辩汗锛???缁?姹?????涓?绉??ㄦ?扮????瓒?瓒?甯歌??????藉舰????
????涓?姘??寸???ラ??锛??ㄧ?诲??互??杩??充????插僵????澶磋?瑷??ョ????姘?姘??????绉??????蹇???????斤?杩???????涔?澶???娓╂??锛?????绁?瀛???琛ㄦ??锛?涓?涓?浜虹?????璇??锛?浠ュ???ㄥ?寸?????????锛??藉??互浼????哄?????????淇℃????濡?????浣????宠?寮鸿?绁???涓?浣?绛????╀??粹??璺ㄨ??剁骇???扁?????????借????╃???锛??ｄ???????缁??诲???灏??冲?抽??瑕???
椋??煎??????ヨ?瑙?璁捐?锛??ㄧ?荤???烘????煎??互??甯稿??枫????欢缁?????绁??????ュ?浜?娆○?????婚?锛?杩??????ㄦ?村???????存?借薄???烘????硷?渚?濡?锛?????绁?瀛???互琚???缁??????风??ｆ????濡??舵??锛???涓?涓?浜哄????互琚??浜?涓?绉???濮????????х??缇???涓よ??缁?????????浠ｂ??锛??跺舰璞¤?璁″?????澶х??浜??癸???互澶╅┈琛?绌猴???互????绁???濡?锛?涔???互???ユ??濂??硅?藉?????ㄦ?扮?????
浠??????朵???瑙?搴︼?杩?绫婚???涔?甯︽?ヤ????圭??????锛?
浜虹?╁缓妯′??ㄧ?伙?????绁?瀛?浣?涓恒????绁???涓???浜烘?瑙??诧??跺缓妯″???ㄤ?璁捐?宸茬???甯告??????濡?????瑕?璁捐?????浠ｐ?????杩?涓??ㄦ?拌??诧?????瑕???寮虹???????藉????濡?浣?璁╄?涓??拌??叉?㈡???剁?舵????瑰?锛???灞??板?虹???规?э?灏???ā??甯????ㄧ?诲???复???鹃???涓?涓?浜虹???ㄤ???????琛ㄦ??璁捐?锛?濡?????瑕?琛ㄧ?板?鸿?????哄父瑙???????????锛?涔???瑕??ㄧ?诲???绮惧?澶?????
?烘????规??锛??ㄧ?荤???烘???璁￠??瑕??藉??????轰富棰???姘??淬?????芥???绉???绋诲?绁?绀炬繁澶?锛?涔????芥??????????寰峰钩??锛???????????杩??ょ?瀵???娓?涓?瀹???????绻?琛???杩?绋?涓????规??锛????存????瑕???浣??????宠薄????濡?浣??ㄨ?瑙?璇??琛ㄧ?扮???涓????藉????浜ょ?锛?濡?浣?灞??扳???扮???解????璇???锛??介??瑕?绮惧????规??璁捐???
??瀹瑰??绾т?瀹℃?ワ?杩??????板?涔?????????????????ㄤ腑?藉ぇ???板?猴?浠讳?娑?????浜哄?解??????涔变鸡??绛???????瀹圭???ㄧ?诲?朵?锛??藉???复宸ㄥぇ??娉?寰???????稿痉椋??╋???涔?涓????借?峰??????琛?????ヨ???????姝わ?杩?绫讳富棰??????ㄧ?诲?朵???锛??村??板??ㄤ???浜哄??浣???????????缁??汇?????棰?绛???姝ｅ???灏????翠?????棰?????
??姝ｆ??涔?涓????朵??ㄧ?烩???????芥?э?寰?寰????版??澶х?????躲??褰??讹??ㄤ?浜?????灏哄害?村??剧???板?猴????????ㄥ??ㄧ?瀵?????浜哄??浣???瀛???锛?杩?绫诲??瀹圭???㈢储??璁镐??村???存?ャ??
??浠??ヨ?璋?杩?绫讳富棰?瀵圭?涓???????????褰卞????
婵???????涓??㈢储杈圭??锛?灏界?瀛???ュ?ㄤ?璁??浣?杩?绫烩??澶у昂搴︹??????ュ??浜哄??浣?锛??版?拌?藉?婵???绮?涓?缇や????ㄧ??????????瀹?浠?????浜??㈡??????浜?妯″?锛?淇?浣跨?涓?浠??绘????瑙??叉?存繁灞?娆＄????ュ???芥?э????虫???浜烘?с??绁??с?????芥??川???插???????杩?绉???绂荤?????????灏?璇?锛?涔????涓?????淇???娲诲??????瑕??瑰???
绀剧兢浜??ㄤ?璇?棰????碉??寸?杩?绫昏?棰?????ヨ?璁猴???韩灏辫?芥??涓虹?涓?绀剧兢娲昏?搴︾????瑕????????╁?浠????藉?ㄨ?????绀句氦濯?浣?涓?婵???杈╄?锛???????浜???繁???????浣?锛???璁烘??互?俱????杩?????崇???ㄧ?荤??娈靛舰寮?锛???杩?绉?浜?????界?跺???藉??婊′?璁??浣?涔?纭??澧?寮轰?绀剧兢??????????璇?棰???浼???害??
IP??涓?浠峰?肩????杈圭????㈢储锛??界?跺???P??甯镐?瑙??胯?绫绘????棰???锛?浣???浜哄??浣?涓?????浜????﹁竟??????澶ц????璁惧?锛????朵??藉??杩??ヤ负IP娉ㄥ?ユ?扮?????藉??锛?寮????村箍娉????虫敞锛????冲???藉?ㄤ?缁????村奖???板??瑰??缁????ф????浣?锛??界?跺???芥?ф??灏?锛???浠???绉?绋?搴︿?璇达???浜哄??浣???P???藉????涓?绉??????卞??衡??浣??帮?瀹?灞?绀轰?绮?涓?缇や?瀵逛?IP娼??ㄤ环?肩????绉?瑙ｈ???寮?????
璀︽??涓?????锛?杩?绫昏?棰?涔???????浠???ㄤ韩????浜哄??浣?甯︽?ョ??涔?瓒ｆ?讹?涔?搴?淇???瀹℃??????搴︺??杩?搴﹁拷姹???濂????插?诲??锛???蹇界?ヤ??烘??????娑靛???烘??????寰峰?绾匡????戒?瀵艰?翠?????绀句?褰卞?????哄????????涔????㈢储??涓???绾?补????ヤ?淇???涔??寸??????锛????涓?涓???涓??板??浜哄??浣?????涓???浜洪?介??瑕????????????
?昏??瑷?涔?锛???????绁?瀛?琚??涓?浜虹?琛???浠ｅ?ㄧ?诲?朵???浣?涓轰?涓????锋?宠薄??涓???婊′?璁???涓婚?锛?瀹?涓?浠???????绁???绮?涓?绀剧兢涓?娆″ぇ????????娲???灏?璇?锛??存?????浜哄??浣?杈圭????涓?娆¤??€??瀹?灞??颁?瑙??插??宸???榄??????ф????灞??????????斤?浠ュ??绮?涓?????涓??????澶?????????琛ㄨ揪????璁烘??缁????﹁?戒互???ㄧ?诲?朵???????ュ舰寮????帮?杩?涓?璇?棰???韩灏卞凡缁??ㄧ?╁?蹇?涓???涓?浜?娣卞?荤????ュ?拌?锛???涓恒????绁?????浜烘????涓??涓????硅??浠や汉?惧?????浼?璇粹????
瀹?璁╂??浠????帮??ㄤ?娆″??????ヤ?????锛?????宠薄??涓?琚???缂?锛?姣?涓?涓???诧????虫??涓?璧风?肩????灏?????锛??藉???芥??涓烘??浜???涓??锛???姣?涓?涓???浼艰??璇???璁炬?筹?涔????藉??插?烘???充??扮???烘?????便??